Five CBD Review

five cbd review

Welcome to our Five CBD review!

After a secret-shopping campaign, a conversation with Five founder JP Larsen, and plenty of product sampling, we’ve arrived at an overall rating for Five CBD. 

Speaking of, we use a 27-point ranking system to evaluate every brand we review across the following six key criteria: quality, transparency, website experience, customer service, value, and brand value.

For a complete breakdown of how we score each item, check out this guide.

Before we get to the actual scoring, a brief history of Five CBD. 

Five CBD Review: Table of Contents

  1. How Five CBD Got Started
  2. What Makes Five CBD Unique?
  3. Our Five CBD Review
  4. Our Five CBD Overall Rating
  5. Five CBD Product Reviews
  6. Recommended Five Products
  7. Conclusion

How Five CBD Got Started

According to founder JP, Five CBD was launched in late 2020 as an opportunity to bring top-quality CBD products directly to consumers.

Thanks to his already successful track record at Medterra—Five’s parent company—JP and company were able to lean on their experience, resources, and well-established presence in the CBD space to get this new brand off the ground in the middle of a pandemic.

When asked to summarize Five’s mission, the founder told us, “We’re focused on the highest quality product at the best price to the consumer.”

Since the brand’s inception, Five has rolled out several full-spectrum hemp products, including gummies, capsules, oils, and CBD chocolate.

What Makes Five CBD Unique?

The greatest differentiator between Five and everyone else cramming into the CBD industry at the moment is what they call their “fully powered full-spectrum” formulation.

“A lot of the products on the market are diluted with (CBD) isolate to make them cheaper,” said JP in reference to full-spectrum CBD, which is Five’s sole focus.

As their way of one-upping the status quo, Five has vowed to maintain a 5:1 ratio of CBD to minor hemp compounds (terpenes, flavonoids, etc.) in all formulations.

Soon, they’re going to establish a 5:1 ratio of CBD to minor cannabinoids as well.

By sticking to this unconventionally high ratio of minor compounds to CBD, Five is leveraging the entourage effect (strength-boosting action of multiple hemp compounds working together) for greater absorption speed and potency.

They aren’t shy about the THC content, either.

Unlike other brands who only cordon off the bottom half-inch of the product page footer for tiny THC content warnings (or 0.0% THC claims, which are problematic in the case of full-spectrum products), Five THC doesn’t make you dig for this information. 

Best of all, their lean, direct-to-consumer model allows Five to keep prices low while competing against the biggest names in CBD for highest product quality.

But talk is just talk, so as always, we will let our complete investigation of Five CBD tell the rest of the story.

Our Five CBD Review

From product packaging to CBD research ventures, the following categories are designed to provide the most comprehensive brand review possible.

Each category is weighted based on the number and importance of sub-criteria within it, contributing to a total score out of 100.

Let’s start with the all-important issue of quality.

Quality

Max score = 35
Five CBD = 30.75

More than the hemp extract itself, we take into account packaging, sourcing, product variety, and several other factors when grading brands based on quality. 

Product Quality

Five’s gummies, capsules, and oils are packaged in durable matte white bottles.

All of the packaging was completely intact after shipping, but there’s no product description on the bottle, resulting in a small deduction.

We found no products that contained artificial ingredients, and only the gummies have added sugar.

All hemp is reliably sourced from Oregon farms, and the high ratio of hemp compounds to CBD earns full marks for hemp quality and sourcing.

We would like to see more use-specific formulations (i.e., “rest,” “relax,” and “active,” etc.) in the future, as Five currently has melatonin-infused CBD gummies for sleep and no other use-specific formulations.

Though they’re clearly focused on outperforming everyone with their full-spectrum extracts, they lost a few points for not offering any broad-spectrum or isolate products.

Testing and Certification

All Five products are tested by an ISO-accredited third-party lab (Green Scientific), and the Certificates of Analysis (COAs) are thorough, providing detailed readouts on:

  • Cannabinoid content
  • Pesticides
  • Residual solvents
  • Microbes
  • Heavy metals

Considering Five’s Good Manufacturing Practices (GMP) and ISO 9001 certification, which is earned for consistent product quality, we award Five full points for testing and certification. 

Extraction Method

Finally, Five uses CO2 to extract CBD from the hemp plant.

This is considered the gold standard for its safety and efficiency, since CO2 can be consistently removed from the extract with negligible amounts of residual solvent—full points here.

Transparency

Max score = 12.5
Five CBD = 9.375

The more included a customer feels in the inner workings of a brand, the more comfortable they are investing (or not investing) in the product. 

As such, we reward brands for openly sharing information beyond the customary taglines and product descriptions.

Here’s how we break it down.

Info Accessibility

Customers can access Certificates of Analysis for all Five products on their website.

Product pages are well supplied with beginner-friendly information, nutrition/ingredient info, etc., yet at the same time attractive and easy to navigate.

The “About Us” section furnishes a solid introduction to the Five hemp extract and the brand’s quality standards, but it doesn’t feature any staff bios.

Supply Chain Transparency

As mentioned, Five uses a direct-to-consumer model.

They source their hemp from Oregon farms and ship the products straight to customers.   

We were able to find most of this information fairly easily on the Five site. 

Website Experience

Max points = 7.5
Five CBD = 7

Pandemic or no pandemic, brick-and-mortar or online only, it’s never been more important for brands to provide a seamless online experience.

We reward points for mobile responsiveness, educational resources, and the overall ecommerce experience (browsing products, checking out, etc.)

Product Navigation and Purchasing

Browsing and the checkout process were clean and intuitive; we found no bugs or design flaws. 

The site also earns full points for mobile responsiveness, which refers to how well-adapted it is for smartphone users (formatting, page load speed, etc.)

Site Content 

Newbies to full-spectrum CBD or anyone looking to learn more about how CBD affects the body in general can peruse the full-spectrum CBD breakdown on Five’s site.

This introduction covers the endocannabinoid system, the entourage effect, and more.

Customer Service

Max points = 10
Five CBD = 9.5

Truly competitive brands approach customer service as a frontline issue, not an afterthought.

Prompt and accommodating customer service is especially important in an environment as fraught with misinformation as the CBD space.

This is why we reward brands for putting in the effort to meet their customers where they are with strong support services and flexible policies.

Contact Options and Responsiveness

Five offers the three customer support channels we look for: phone, messenger, and email.

The messenger response time was extremely short, the phone service/email response time was above average, and we reached a real human each time.

Shipping and Return Policies

We awarded full marks for the shipping and return policy, which is in line with most of the leading brands across CBD and other industries: 30-day return policy with receipt, Five will send the shipping label and instructions.

Value

Max score = 10
Five CBD = 8.875

Because CBD products can come in so many concentrations and varieties (which means broad fluctuations in price), we make sure to weigh price against ingredient quality so that both ends of the price spectrum can have equal opportunity to score well (or poorly).

Pricing and Ingredient Quality

The cheapest CBD oil you can find from a well-established brand costs just $0.02/mg, a stubborn threshold that Five gets surprisingly close to with their 6000mg CBD Oil Tincture, which costs $0.029/mg.

Considering how powerful their full-spectrum hemp extract is, Five more than made up for falling short of the $0.02/mg mark—there’s a prime example of the quality-vs-price mechanism in action.

Not to be outdone twice, Five actually took the crown for cheapest CBD gummies (also included in article linked above) at $0.04/mg with their Daily Buzz gummies.

This is one of the few gummies packing 50mg of CBD per piece in addition to a bountiful cast of supporting cannabinoids and other hemp compounds.

Brand Value

Max score = 25
Five CBD = 23.5

One way to easily conceptualize a company’s brand value is with the following question: What would happen to company x’s industry and local/global community if they were suddenly removed from existence?

Brand value is the impact that a company makes on its surroundings, whether or not that is related to the industry the company is in.

More specifically, we define this somewhat elusive idea as the level of community and industry involvement, regulatory and legislative involvement, product innovation and knowledge, and more.

Product Innovation and Institutional Knowledge

Five is really good at what they do—raising the bar for well-balanced, full-spectrum CBD products.

However, this is more of a quality standard than a true innovation, and because their formulations, delivery methods, etc. are otherwise consistent with the majority of leading CBD brands, we’ve applied a medium-sized deduction in the area of product innovation.

They earned full marks for industry knowledge, considering how influential Medterra has been in the CBD industry.

Community, Research, and Legislative Involvement

We decided to give Five credit for Medterra’s efforts in these areas, mainly because of the large overlap in leadership between the two brands (and because Five is so young).

That said, Five and/or Medterra have been actively involved in pro-CBD legislation efforts as board members of the US Hemp Round Table.

They’ve also supported/are supporting several studies, including animal trials testing CBD for osteoarthritis and others.

Finally, Five and Medterra have joined forces with the Susan G. Komen and Realm of Caring foundations, and they offer military and veteran discounts.

Our Five CBD Overall Rating

All tallied, Five CBD earns an overall rating of 89/100.

We were most impressed with the combination of high-quality, potent hemp extracts and competitive pricing.

This adds credence to the words of founder JP, who told us,“We’re not doing crazy sponsorships, we don’t have corporate offices. We’re just bringing high-quality products straight to the consumer.”

Here’s a summary of our key takeaways for anyone considering Five CBD:

  • Strong, well-balanced full-spectrum extract rich in CBD and supporting compounds
  • Competitively priced products across the board
  • Knowledgeable and experienced team
  • Practical, attractive website 
  • Full-spectrum only, not recommended for the THC-weary

All things considered, Five CBD is a great choice for anyone serious about getting the most out of a full-spectrum product at a very reasonable price.

Five, What’s Something You Wish More People Knew About Hemp-Derived CBD?

It’s our custom to ask this question as a way of bringing actionable insights from key players in the CBD industry directly to customers. 

Here’s what JP told us:

“Everyone needs a quick rundown on what CBD actually is, how it affects your body, and the difference between isolate/broad-spectrum/full-spectrum.”

Five CBD Product Reviews

Five CBD Oil Review
photo

Concentration

We sampled Five’s 3000mg Extra Strength Full-Spectum CBD Tincture.

According to the COA, each serving (full dropper) of this product contains 2.394mg of THC, 113.583mg of CBD, 3.205mg of CBG, and a total of less than 2mg of CBDV, CBC, and CBC, and CBN.

Total CBD content for the bottle was 3,220.10mg, and total cannabinoid content was reported as 3,424.5mg.

For anyone not well-acquainted with CBD tinctures, this is about as concentrated as it gets for a 30-mL dropper bottle.

Value

This particular tincture runs just under $0.03/mg ($89.99 for the bottle) which, as mentioned, comes close to the yet uncrossed $0.02/mg line.

However, customers who choose a monthly subscription will save 30% regularly, knocking the total price down to $62.99 and the per-mg price down to $0.02/mg.

Considering the highly potent and well-balanced formulation, we consider this product a great value at either price point.

Packaging

The tincture comes in a standard, matte white bottle with clearly demarcated dropper lid.

As mentioned, we’d like to see a product description and/or QR code for COA access, but everything else you need is on the label (supplement facts, recommended usage).

The packaging and labeling was fully intact upon arrival.
Ingredients

In addition to the full-spectrum hemp extract, this tincture contains fractionated coconut oil, sunflower oil, and natural flavors.

The major players in terms of supporting cannabinoids within the hemp extract—per the COA above—are THC (~2.3mg/serving) and CBG (~3.2mg/serving).

We found no artificial ingredients of any kind.

Taste

Each concentration of Five’s standard CBD tincture (1500mg/3000mg/6000mg) is available in citrus, mint chocolate, or lavender—we tried the citrus.

As we expected, this highly concentrated product took a half step beyond the usual bitter aftertaste into spicy territory.

It’s fairly similar to taking a swig of good olive oil, which hits the back of the throat hard with a peppery shot of plant-based compounds called phenols.

This effect is unavoidable when you’re working with more than 100mg of plant-based cannabinoids per milliliter, but nonetheless, it can be a little jarring for the unprepared (we didn’t mind it).

That said, the citrus flavor was pleasant without seeming syrupy and/or artificial.

Effectiveness

This tincture was more effective than most at promoting a sense of calm that persisted throughout the day.

Unlike some other high-potency CBD tinctures that can cause excessive sleepiness, we had plenty of energy and improved focus after trying the Five Extra Strength CBD Tincture.

Five promises to deliver “CBD you can feel,” a promise they make good on with this oil.

Pros & Cons

Pros:

  • Very powerful formulation and concentration level
  • Great value, even better with subscription
  • Non-drowsy calming effect that lasts

Cons:

  • “Spicy” bitterness

five cbd oil citrus

Five CBD Gummies Review
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Concentration

We sampled the Daily Buzz 50mg gummies as well as the Original Strength Sleep Gummies (25mg CBD + 3mg melatonin).

A Daily Buzz COA reported 59.1mg of CBD, 5.6mg of THC (when you combine D8 and D9 THC), and a total of 2.4mg of CBDV, CBC, CBN, and CBG, totaling 67.1mg of cannabinoids per gummy.

A Sleep Gummies COA reported 20.75mg of CBD, 2.06mg of CBG, and a total of 1.08mg of CBN, THC, and CBDV, yielding a total of 23.89mg of cannabinoids per gummy.

Value

As mentioned above, Five won the title for cheapest CBD gummy among our most trusted brands, thanks to the more heavily concentrated Daily Buzz gummies ($0.04/mg).

Despite their lesser concentration and inclusion of melatonin, the Five Sleep Gummies aren’t too far behind at $0.053/mg.

Both of these products are priced very competitively for their potency level and effectiveness, especially with the subscription discount.

Packaging

The packaging is almost exactly the same for these two products: matte white bottles, standard screw-on lids, and labels.

The labels mirror the tincture labels, providing usage recommendations, warnings, supplement facts, and ingredients.

Overall, the packaging was durable, informative, and conveniently out of the way.

Ingredients

Aside from the hemp extracts and melatonin, the additional ingredients used in these two products are exactly the same: glucose syrup, sugar, water, pectin, citric acid, natural flavors and colors, vegetable oil, and carnauba wax.

It’s hard to get up in arms about added sugar in the case of gummies, so long as they aren’t heavily shellacked with high fructose corn syrup, which these aren’t.

Everything else is natural, safe, and purposeful, so we consider this a model ingredient list for CBD gummies.

Taste

Both the Daily Buzz and Sleep gummies are multiflavored.

We were duly impressed with each—especially the Daily Buzz, since the sweet flavoring had twice the bitter cannabinoid content to contend with.

The gummies were sweet but not too sweet, barely bitter, and very tasty.

Each of these products provides safe refuge for anyone who prefers to avoid more bitter CBD tinctures, and with a bit of variety to choose from formulation-wise.

Effectiveness

Five’s Sleep Gummies were up there with the more effective sleep formulations we have tried, decreasing the time it took to fall asleep, but the Daily Buzz seemed a full tier above.

It must be the jump from 25 to 50mg that did it, because in less than two hours after the first sampling, most of our testers felt very calm, focused, and patient.

Non-intoxicating CBD is very hard to subjectively detect in terms of feeling “buzzed,” but remember, Five’s Daily Buzz gummies have upwards of 5mg of THC per piece.

Pros & Cons

Pros:

  • Much more palatable than tinctures
  • Highly effective
  • Affordably priced
  • Easy to measure doses

Cons:

  • Added sugar (most brands, not just Five)
  • Above-average THC content may flag drug test

five cbd gummies

All Five CBD Products

Five currently offers a small range of products in the oil/tincture, gummies, edibles, and capsules categories.

CBD Oils

Five offers their full-spectrum CBD oil in three flavors and concentrations.

Five CBD Oil

Five CBD Oil

Concentrations

1500mg/30ml

3000mg/30ml

6000mg/60ml

Price

To check current price, click “Learn More.”

Ingredients

Fractionated coconut oil, sunflower oil, and natural flavors

CBD Gummies

Five offers three variations of CBD gummies.

Original Strength Gummies

Original Strength Gummies

Concentration

25mg/gummy (750mg total)

Price

To check current price, click “Learn More.”

Ingredients

Glucose syrup, water, pectin, citric acid, natural flavors and colors, vegetable oil, carnauba wax

Daily Buzz Gummies

Daily Buzz Gummies

Concentration

50mg/gummy (1500mg total)

Price

To check current price, click “Learn More.”

Ingredients

Glucose syrup, sugar, water, pectin, citric acid, natural flavors and colors, vegetable oil, carnauba wax

Sleep CBD Gummies

Sleep Gummies

Concentration

CBD: 25mg/gummy (750mg total)

Melatonin: 3mg/gummy (90mg total)

Price

To check current price, click “Learn More.”

Ingredients

Glucose syrup, sugar, water, pectin, citric acid, natural flavors and colors, vegetable oil, carnauba wax

CBD Capsules

Five currently offers one CBD capsule product.

Full-Spectrum CBD Capsules

Full-Spectrum CBD Capsules

Concentration

25mg/capsule (750mg total)

Price

To check current price, click “Learn More.”

Ingredients

Organic medium-chain triglyceride oil (MCT oil, coconut-derived), bovine gelatin, glycerin, beeswax, water

CBD Chocolates

Five currently offers two types of CBD chocolate.

Original Milk Chocolate

Original Milk Chocolate

Concentration

50mg/square (500mg total)

Price

To check current price, click “Learn More.”

Ingredients

Milk chocolate (sugar, cocoa butter, whole milk powder, unsweetened chocolate, nonfat dry milk, milkfat, soy lecithin, natural vanilla extract), cocoa butter, full-spectrum hemp extract

Sea Salt Dark Chocolate

Sea Salt Dark Chocolate

Concentration

50mg/square (500mg total)

Price

To check current price, click “Learn More.”

Ingredients

We recommend these Five CBD products the most because of their potency, quality, and convenience. 

Daily Buzz CBD Gummies

Recommended Product

Daily Buzz CBD Gummies

These gummies were among the most effective gummies we’ve ever sampled, exerting significantly more noticeable effects than the vast majority of competing brands.

The 50mg concentration and synergistic boost of the generous cannabinoid/terpene content propels these gummies into a category of their own.

They’re easy to take, easy to bring with you, and perfect for people who want to cover up the bitter hemp taste without taking in a ton of artificial ingredients.

Extra Strength CBD Oil

Recommended Product

Extra Strength CBD Oil

Just like the gummies, we found the 3000mg bottle of Five’s CBD Oil to be very effective in combating stress while helping with aches and pains.

At 100mg per dropper, this oil is a great value and easy to administer, so long as you don’t mind strong undertones of hemp flavor.

Thanks to the above average THC content, people who normally need 100mg+ per day to manage more severe wellness issues can save big with this more powerful and economical product.

Conclusion

In the small window of time since their inception, Five has already managed to get out of Medterra’s shadow by doing two things very well:

  • Setting a higher standard for full-spectrum CBD formulations.
  • Saving customers money on top-tier CBD products with their lean business model.

Where they fall behind in variety of extracts, they gain ground in full-spectrum CBD potency and quality.

Their products are clean, effective, and affordable, and the Five leadership team knows what they’re doing.

We recommend Five to anyone comfortable with hard-hitting full-spectrum CBD products, THC and all.

The CBD Insider Editorial Team

The mission of The CBD Insider is to provide consumers with a way to find high-quality, safe, and well-formulated CBD products. Our editorial team of passionate industry professionals achieves this mission by providing unbiased, trustworthy, and well-researched reporting about the CBD industry.